Harm reduction & product regulation

ASH campaigns for harm reduction and product regulation at both the UK and EU level as part of a long-term strategy to promote better regulation of tobacco and nicotine products.


  • Regulating nicotine products

    Tobacco is a unique consumer product: there is no safe level of use and half of all life-long smokers die prematurely from smoking-related diseases.
  • Reduced Ignition Propensity Cigarettes

    Cigarette-started fires cause death, disfigurement and distress which could be easily prevented by simple design changes. The tobacco industry has ha
  • Warning labels

    Warnings on tobacco products inform people of the health risks of smoking. They can help deter young people from taking up smoking and also help smok
  • Low tar cigarettes

    For many decades the tobacco industry succeeded in persuading smokers that low tar cigarettes were less hazardous than higher tar variants. However t
  • Harm Reduction

    Tobacco is a uniquely dangerous consumer product and there is no safe level of use. Most of the harm comes from the poisons in tobacco smoke. Smokele