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Warning labels

Warnings on tobacco products inform people of the health risks of smoking. They can help deter young people from taking up smoking and also help smokers to quit. However, to be effective, written warnings must be in large, clear text that stands out from the rest of the pack design. Pictorial warnings are even more effective.
External Website

Department of Health Consulation on the introduction of picture warning on tobacco packs (External Web Page)

A report by the Department of Health on the consulation on picture warnings. Outcome published 29 August 2007.

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ASH submission to Government consultation on picture warnings

ASH supported the Government's proposal to include picture warnings on tobacco packaging as this will raise awareness of the health impacts of tobacco and help people to quit.

Author : ASH  Published By : ASH  Published : 04/07/2006 
External Website

Tobacco Control Supersite: Picture gallery (External Web Page)

Cigarette Packs and Graphical Cigarette Pack Health Warnings from around the world

External Website

Physicians for a Smoke Free Canada list of picture warnings (External Web Page)

A useful web page with information on picture based health warnings with links to examples from Australia, Brazil, Canada, Singapore, Thailand and Venezuela.

Latest Archived Items - access the rest of the archive here

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Images of Thailand's pictorial warnings

From 25 March 2005 Thailand is introducing graphic depictions of the dangers of smoking.
Author : Thai Government  Published By : Thai Government  Published : 25/03/2005 
External PDF

Tobacco or Health in the European Union: Past Present and Future (External PDF)

Report by the ASPECT Consortium, European Commission on tobacco in the European Union.

External Website

Proposed new pictorial warnings for EU countries (External Web Page)
Press conference by Commissioner David Byrne on tobacco and cigarette pack illustrations. Includes a library of combined text and photo warnings that Member States may put on cigarette packets. November 2004